MOUNTAIN VIEW, Calif. – July 9, 2017 – Consumers are unable to resist a strong, free Wi-Fi network and their online behaviors may be placing their personal information at risk, according to Norton by Symantec’s (NASDAQ: SYMC) 2017 Norton Wi-Fi Risk Report, released today.
“There is a deep divide between what people think is safe when it comes to using public Wi-Fi versus the reality,” said Fran Rosch, executive vice president, Consumer Business Unit, Symantec. “What someone thinks is private on their personal device can easily be accessed by cybercriminals through unsecure Wi-Fi Networks or even apps with privacy vulnerabilities.”
The Norton Wi-Fi Risk Report surveyed more than 15,000 consumers in 15 countries to learn about their public Wi-Fi practices and perceptions. Many of the global findings show that people are aware of the risks of public Wi-Fi, but are not necessarily changing their behaviors. U.S.-specific highlights include:
Consumers’ dependency on a quick, free connection via public Wi-Fi could be placing their personal information at risk:
Clearly, Americans are unable to resist access to a strong, free Wi-Fi network despite the risks. This is especially true while traveling, as Americans say access to a strong Wi-Fi network is a deciding factor when choosing a hotel (75 percent), transport hub (44 percent), place to eat (49 percent) or which airline to fly (50 percent). Further, more than half (51 percent) of people surveyed said that the most important reason to stay connected was to use a GPS app to get around.
Despite the need for access to a strong, free Wi-Fi connection, there are simple steps consumers can take to help protect their information online:
The Norton Wi-Fi Risk Report is an online survey of 15,532 adults ages 18+ who use Wi-Fi across 15 countries, commissioned by Norton by Symantec and produced by research firm Reputation Leaders through international online panel company Research Now. The margin of error for the total sample is 0.8 percent at a 95 percent confidence level. The U.S. sample reflects input from 1,002 U.S. adults ages 18+ who use Wi-Fi. The margin of error is 3.1 percent for the total U.S. sample. Data was collected from May 18th to June 5th, 2017 by Research Now
Symantec Corporation (NASDAQ: SYMC), the world’s leading cyber security company, helps organizations, governments and people secure their most important data wherever it lives. Organizations across the world look to Symantec for strategic, integrated solutions to defend against sophisticated attacks across endpoints, cloud and infrastructure. Likewise, a global community of more than 50 million people and families rely on Symantec’s Norton and LifeLock product suites to protect their digital lives at home and across their devices. Symantec operates one of the world’s largest civilian cyber intelligence networks, allowing it to see and protect against the most advanced threats. For additional information, please visit www.symantec.com or connect with us on Facebook, Twitter, and LinkedIn.
NOTE TO U.S. EDITORS: If you would like additional information on Symantec Corporation and its products, please visit the Symantec News Room at http://www.symantec.com/news. All prices noted are in U.S. dollars and are valid only in the United States.
Spring Harris, (650) 527-0742
Edelman for Symantec
Jenn Foss, (503) 471-6804